This is address to the customers in giving them assurance that even on holidays they are still doing business. Time is precious every second counts and customer representatives are there 24/7 to assist customers at their most convenient time. Most of the automotive companies were trying to give the best service they want for their customer and one of it is to give them break while earning. Basically the logic here is not more on office type transaction but things have change nowadays. Even at home they will knock on your doors to give you an opportunity to do business while taking a long holiday breaks.
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